8+ years in marketing, working with some of the largest artists, labels, agents and managers in the world. Passion for helping artists grow their social media channels and advising on and implementing marketing strategies.

Beth Cherry has spent a decade working across every corner of the music industry, from Warner Music Group and NME to Venice Music and Chartmetric, and now works directly with artists through The Team Around You. She's worked with Coldplay, Gorillaz and PinkPantheress, helped emerging artists build real momentum, and brings the same energy and honesty to every conversation whether you come with a plan or just a feeling that something needs to change.