Music industry expert with 25 years of experience spanning record labels, PR, artist management, brand partnerships and strategic consultancy. Having worked with leading music companies including Sony Music and EMI, as well as IE Music in artist management, I bring a broad understanding of the industry from both a creative and commercial perspective. My experience covers working with artists, managers, labels, media and brands, developing campaigns, shaping artist identities and creating opportunities that connect music with wider culture.
I specialise in artist and brand alignment, creative strategy, audience development, content, podcasts and storytelling, helping artists and businesses identify opportunities, build meaningful relationships and develop ideas that deliver long-term value. With an extensive network across the music and entertainment industries, I combine strategic thinking with hands-on experience, offering an informed, connected and commercially minded approach to projects, partnerships and creative development.
1 hour consultation
A one-hour session with the expert to explore whatever you're looking to work through.
3x 1 hour consultation
A series of three one-hour sessions with an expert to explore whatever you're looking to work through.
TBC from Micheal Loney - ie music director
TBC from Laura Fennel - X Ray touring director
Mike Newman - Audioboom - Manging Director, International I worked with Rob across a number of podcast and audio projects, where he demonstrated a strong understanding of the podcasting landscape, from creative development and strategic positioning through to guest booking and production. Rob has a natural ability to identify compelling contributors, understand what makes a great conversation and bring the right people together to create engaging content. He was particularly effective at understanding the wider objectives of each project, ensuring that guest selection, editorial direction and storytelling all supported the overall strategy. In addition to his work behind the scenes, Rob also brought his own presenting skills to the table as host of a podcast series, demonstrating an ability to engage audiences and bring ideas to life. His combination of music industry knowledge, creative instinct, strong relationships and understanding of audio storytelling makes him a valuable partner in developing and delivering successful podcast projects. On top of all that, he also happens to be brilliant company and a genuine pleasure to work with.
