I am a British-Spanish indie-pop rock artist and songwriter who has built my career independently, balancing creativity, strategy and hard work, receiving support from major media and industry platforms, as well as touring internationally. I've self-released music in both English and Spanish that have earned airplay on BBC Radio 1, BBC 6 Music (Chris Hawkins, Steve Lamacq), Radio X (John Kennedy), RTVE (Spain), Radio 3 (Spain), Antyradio (Poland) and Cadena Ser to name a few, and secured editorial playlist spots on Apple Music and Deezer. All using independent and self-managing strategies. On the live front, I've toured across the UK, Europe, and North America, supporting the likes of Stereophonics on a 19 date European tour, including Manchester and Cardiff arena shows, performing at national and international showcases like NXNE (Toronto), SoundCity, Alt Escape, ProWeekend, and festivals like Glastonbury, Isle of Wight, Y Not, Kendal Calling, and FIB BenicÃssim. My performances span full-band, acoustic, and bilingual sets, adapted for different audiences and stages. I've also been awarded funding for showcase support by PRS Foundations International Showcase Fund. As part of my artist work, I've built and executed release campaigns from the ground up - handling everything from production to content planning to digital marketing. I have experience in planning and successfully executing self-promoted tours, working with external promoters, managing budgets for recording and live, sole trader artist-focused self-accounting, working with producers, artwork and graphic design, video editing, content filming, editing and planning…and pretty much anything an artist needs to do nowadays! As well as an artist, I am also a teacher and an active songwriter, collaborating with other writers, and working with other artists on their projects. I am published by independent publisher Wixen UK. I have worked with producers such as Joe Cross (Louis Tomlinson, Slow Readers Club), Brett Shaw (FOALS, Florence and the Machine), Nigel Walker (El Canto del Loco, La Oreja de Van Gogh); and writers such as Mark Goldenberg (Eels, Natalie Imbruglia),Jamie Morrison(Stereophonics, Noisettes, 86TVs), Paul Freeman (James Blunt), Chris Wood - Woody (Bastille), Will Farquarson (Bastille), LALO GV (Arde Bogota, Hens), as well as new artists like Mackenzie and BLVCK Violet.
As a mentor, I offer real-world, experience-based artist-to-artist guidance to help you:
* Plan and execute your next release
* Define and refine your sound, songwriting, and visual identity
* Build authentic, lasting audience connections online and in real life
* Develop strategies for sustainable growth, even without a label
* Learning how to manage all the spinning plates an artist has to take care of
* Navigating how to run your project effectively as a business/sole trader
* Tips on how to build your network
If you're looking for honest advice and clear direction from someone who's walked the same road creatively, emotionally, and practically, I'd love to help you!
