Erica is an email & SMS marketing and automation specialist maximising engagement with fans and beyond using platforms such as Dotdigital, Mailchimp, Hubspot, and more. Erica is perfectly positioned to help you get started with a simple but very effective setup to go from the early email lists to meaningful egagement with the fans. She is also very experienced going way beyond that. First-party data is crucial to building and engaging your fan base and she can help with strategy, list management, email layout, build, and distribution, plus integrating with the wider marketing strategy so everything works together.

"I recently set up on my own combining all of my passions and experience over the past 30 years including 18 years agency-side and 15+ years in the music industry US) coordinating the Sony College Marketing department, marketing at Columbia Records, Rockstarhelper - band management and promotion, (UK) Lout Promotions, The Great Escape Festival, and Stage Mom Management."