Hi, I’m Declan – a music producer, artist manager, and label founder based in Northern Ireland. I’ve been lucky to work with some brilliant artists like Jealous of the Birds and VERA, helping them sign with major labels like Atlantic Records and Parlophone, land sync deals, and build long-term, sustainable careers. Along the way, the music I’ve worked on has picked up nearly 50 million streams on Spotify.I run my own label, Stray Dog Records, and operate Analogue Catalogue Studio B, a studio where I help artists shape their sound and bring their creative vision to life. My style is collaborative, honest, and all about supporting artists to make music they’re proud of.I deliver sessions and workshops for self-managed and early-career artists. These are relaxed but focused spaces to talk through the real stuff:How to release music independentlyBuilding a team (or knowing when you need one)Finding your audience and growing it in a way that feels rightPitching to labels, managers, and DSPsUnderstanding royalties, funding, and the business side without it being overwhelmingPlanning a live strategy—from open mic to your first tourMaking the most of your time in the studioDeveloping your identity as an artist (not just your ""brand"")If you're starting out—or even a couple of years in—and looking for someone who gets both the creative and practical side of a music career, my sessions are a space to figure it out together. No gatekeeping, no industry jargon—just real advice to help you move forward with clarity and confidence.