Partnership for Your Next Release
Ongoing support from a team of experts...
Following consistent calls from artists and managers for more hands-on team support at the most pivotal stages of development, we put together this package. It's specifically aimed at those approaching a significant release campaign who want to meaningfully upscale both the strategy and the impact behind it.
If you're preparing to release an EP or beyond and want the kind of strategic guidance normally found inside a label services company, this is built for you. You'll work with a small team of experienced industry specialists who help shape the campaign, challenge assumptions, and ensure the project is targeting the right opportunities.
Programme Structure
⇾ Price: £290/month
⇾ Project Duration: 3 Months+
⇾ Project Lead – Phil Loutsis
Phil will guide the campaign throughout the programme, working with you in fortnightly strategy sessions to review progress, refine plans, and ensure the project stays focused on the right opportunities.
⇾ Marketing Lead - Tom Fish
Expert on content strategy for artists across social channels. How does paid marketing can be used to ensure we optimiz for release week streaming? How do you lean in to your artist story? Which channels you should be focussing on?
⇾ Release Strategy Lead - Beth Cherry
Expert on how we position the project for streaming opportunities and timing for releases while making space for the creative process. With experience of complex schedules for artists at all levels Beth is perfectly placed to guide timing and strategy.
⇾ Kickoff Campaign Meeting
At the start of the programme we bring together the wider expert team supporting your release. This session ensures everyone understands the mission for the project, the strategy behind the campaign, and where each specialist can contribute most effectively.
⇾ Specialist Sessions
In addition to the ongoing support, the programme includes 4–6 specialist sessions with experts chosen based on the needs of your project. These specialists join the kickoff meeting and are brought into the campaign at the appropriate stages.Specialist expertise may include:Live and touring strategy
→ Radio and airplay
→ Sync and licensing opportunities
→ Publishing strategy
→ Additional marketing or content expertise where required
If you're preparing to release an EP or beyond and want the kind of strategic guidance normally found inside a label services company, this is built for you. You'll work with a small team of experienced industry specialists who help shape the campaign, challenge assumptions, and ensure the project is targeting the right opportunities.
Programme Structure
⇾ Price: £290/month
⇾ Project Duration: 3 Months+
⇾ Project Lead – Phil Loutsis
Phil will guide the campaign throughout the programme, working with you in fortnightly strategy sessions to review progress, refine plans, and ensure the project stays focused on the right opportunities.
⇾ Marketing Lead - Tom Fish
Expert on content strategy for artists across social channels. How does paid marketing can be used to ensure we optimiz for release week streaming? How do you lean in to your artist story? Which channels you should be focussing on?
⇾ Release Strategy Lead - Beth Cherry
Expert on how we position the project for streaming opportunities and timing for releases while making space for the creative process. With experience of complex schedules for artists at all levels Beth is perfectly placed to guide timing and strategy.
⇾ Kickoff Campaign Meeting
At the start of the programme we bring together the wider expert team supporting your release. This session ensures everyone understands the mission for the project, the strategy behind the campaign, and where each specialist can contribute most effectively.
⇾ Specialist Sessions
In addition to the ongoing support, the programme includes 4–6 specialist sessions with experts chosen based on the needs of your project. These specialists join the kickoff meeting and are brought into the campaign at the appropriate stages.Specialist expertise may include:Live and touring strategy
→ Radio and airplay
→ Sync and licensing opportunities
→ Publishing strategy
→ Additional marketing or content expertise where required
Core Areas of Support
Across the campaign lifecycle you’ll receive guidance in key areas including:
⇾ Artist development and project positioning
⇾ Release strategy and campaign planning
⇾ Marketing and audience growth strategy
⇾ Music-focused content planning and execution
What You’ll Walk Away With
⇾ A clear EP release strategy and campaign timeline
⇾ Strategic guidance across the full release lifecycle
⇾ Access to 4–6 specialist sessions tailored to your project
⇾ Honest feedback on opportunities and priorities
⇾ Ongoing email support throughout the project
Outcome
By the end of the programme you’ll not only have run a focused and well-structured EP campaign, you’ll also understand the decisions behind it and how to replicate the process for future releases.
Across the campaign lifecycle you’ll receive guidance in key areas including:
⇾ Artist development and project positioning
⇾ Release strategy and campaign planning
⇾ Marketing and audience growth strategy
⇾ Music-focused content planning and execution
What You’ll Walk Away With
⇾ A clear EP release strategy and campaign timeline
⇾ Strategic guidance across the full release lifecycle
⇾ Access to 4–6 specialist sessions tailored to your project
⇾ Honest feedback on opportunities and priorities
⇾ Ongoing email support throughout the project
Outcome
By the end of the programme you’ll not only have run a focused and well-structured EP campaign, you’ll also understand the decisions behind it and how to replicate the process for future releases.
